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We're people who love products, for people who love pets

At Rosewood, we develop pet treats & accessories which are driven by caring for the welfare of all pets.

Our approach is flexible enough for supplying a single SKU or designing and outfitting an entire section...this includes complete private label design/supply services.  When you leverage our nearly 60 years of experience, it's like having your own design team and pet products factory!


Currently in North America, we focus on our Naturals small animal range. 


If we may, take you on a stroll down memory lane.

  • The company was established in 1960 by Eric and Rose Woods and Harry Irving, who is still the company’s chairman today.

  • In 1980 Rosewood moved to Broseley and was a fixture in the Shropshire village for nearly 37 years before moving to a state-of-the-art facility topping 70,000 sq. ft. and soaring 40 foot ceilings in 2017.  Rosewood is now poised to continue offering its renowned level of service to the pet industry worldwide for the next 60 years!

  • Over this time the company has been well-known for providing good local employment; many of its employees are residents of Broseley itself! The longest serving employee has been with the company for over 30 years!

  • In 1996 Neil Panter joined the company as Managing Director. He acquired a controlling shareholding in the company in May 2007.

  • In 2008 Rosewood was given a brand new “look".  The new logo and tagline “it’s a pet thing!” coincided with the launch of a new trade catalog in the spring of the same year.

  • 2013 and 2014 saw Rosewood go through a complete re-brand! Following feedback from customers and consumers the company wanted to make their products easy to identify and sew together to look like one big family. Each piece of packaging now includes a heart, taken from the paw of their logo, to reinforce the company’s love of pets. This heart symbol has then been transformed into color coded icons that give each pet species its own identity so everyone will recognize Rosewood products with just one glance!

  • Over the years Rosewood has grown significantly and demand for pet products continues to increase both in the UK and abroad. 

  • January 2016, doors open at our North American offices & warehouse to serve the growing the demand from U.S. and Canadian accounts.

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